Project Proposal:
Name: CLIC
Acronym For: Concisely Linking Interactive Community
Overview: CLIC is an application created for use on mobile devices and the Internet. CLIC is an application based program that works in conjunction with devices such as iPhone, BlackBerry, and Internet programming. CLIC provides a user interface that merges: email, voicemail, voice messaging, picture, video, podcast, text messaging, twitter, facebook, myspace, SKYPE, and chat room/forums in a virtual, real time sub-community. CLIC allows for users to join micro as well as macro communities that cater to their needs and desires. CLIC can function as a virtual meeting room and allow for real time exchange of ideas, pictures, situations, messages, and most importantly allow for individual feedback. By streamlining the way information is received and transmitted, an individual no longer has to use multiple message engines.
Example of CLIC:Dad is a lawyer (Boston, MA), Mom is a teacher (Worcester, MA, son is a law student (Washington, DC) and daughter is a fashion designer (Hollywood, CA). Each member of this family uses text messages, facebook, email, phone calls, voice messages, BlackBerry messaging and exchange pictures via mobile device. They spend a lot of time conversing back and forth to one another but this requires separate emails, phone calls, etc. CLIC allows for the family to unite in one central, virtual, living room. Each member of the family logs onto CLIC's website and registers individually, creating a profile of themselves. (This will include location, interests, employment etc. -whatever they'd like to share to the larger CLIC community.) Then one member creates a 'CLIC.' This becomes their own personal space and they can invite members. The Smith Family Clic is created. Next, each member downloads the mobile application and their CLIC is formed!
CLIC Name: SUPER SMITH'S
'CLIC' icon shows up on each individuals mobile device and offers a forum for the exchange of text base messages, voice messages, instant photo and video (if supported by mobile device) as well as instantaneous exchange of communication. Every member of the specific CLIC can see the information logged by CLIC, cutting back on miscommunication, hassle of checking multiple interfaces and brings the family together.
Situation:
Mom wakes up and is driving to work - its Grandmothers Birthday and she wants to remind her family to call Grandma and wish her a wonderful 81st!
BEFORE CLIC:
-She'd call her husband at work, leave a message with his secretary; hope he receives it!
-Her son is hard at work in the library, knowing he's unreachable by phone call she dashes off a quick message "CALL GRANDMA TODAY - "HAPPY BIRTHDAY!"
-Knowing her daughter is rarely behind a computer, she texts her phone (because of the time difference) "CALL G - HAPPY BDAY"
This has now taken her 10 minutes and 3 different forms of communication!
-Later that night mom and dad go to grandma's 81st birthday. Mom takes pictures of grandma with the cake and decides she will email the photos to her son and send one picture through the mail to her daughter. Just another long process of exchanging information.
WITH CLIC:
-Mom remembers it's Grandma's 81st and sends a voice message to CLIC. "Hi Dad, Hunter, and Meg, remember it is Grandmother's 81st today! Please call her and wish her well!"
-Dad is commuting to work when he sees the * signifying the exchange of information on his phone, he CLICS, CLIC and types back - "Sounds good!" Meg is up early and listens to the message. She is on a photo shoot catching the early sunrise and snaps a picture. She records voice with the picture and sends it through CLIC "Show and play this to Grandma tonight - "Hi Grandma, here is a picture of the sunrise on your 81st Birthday! Miss you so much - see you soon, Love, Meg"
-An hour later Hunter wakes up and sees the exchange of information on CLIC. He writes back that he has a test later today and is happy no one called him early this AM to remind him of Grandma's 81st. He wants to send flowers to Grandma for her special day and sends around a link to FTD...what are Grandma's favorite?
Cliques of friends, family, co-workers, and people that share the same interests can all become a CLIC. Your CLIC is literally a click away on your mobile device and computer. This virtual space will facilitate the exchange of ideas and help unify people with the same interest. CLIC will also feature larger CLIC's resembling chat rooms but will still allow for instant exchange of information. Say you are a religious person and would like to stay connected with your church even though you are working in Scotland for six months. Your church group has a CLIC and each morning the Rev. leaves virtual inspiration. He can use text to write out the message or record a song and then end with a Bible quote. You, as a member of the CLIC are kept informed and can share information back to your community. It can be as simple as not having your best friends to shop with you and needing their advice on how you honestly look in a dress, to more complex work related issues, working on projects.
CLIC offers a user-friendly space for the exchange and promotion of ideas, images, voice, and SKYPE like features that will allow you to all 'meet' in one common place.
TARGET AUDIENCE: CLIC can cater to many different audiences but will start with the promotion of reconnecting the every-busy family. Professional parents, kids, and grandparents can all be part of the same CLIC. Targeting families is powerful in keeping a 'dinnertime' environment and promotes communication and the exchange of ideas/images...making everyones world a bit closer.
SECOND TARGET AUDIENCE: The professional who works on a team. Many times meetings are easily sidetracked and contractors/subcontractors deal with communication problems. CLIC will offer a fast forum for the exchange of ideas, images, as well as computer created work (Excel spreadsheets, Word documents, PowerPoints etc.) keeping everyone on the 'same page' and no excuse for a 'lost email.'
Are you ready to join the CLIC?
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Good start! Now with your idea, families of the world would be able to create their "virtual home" so that they have access anytime anywhere in this world!
ReplyDeleteIt seems a technically challenging project, doesn't it?
Good luck!
This is an interesting concept. I think I'm still a little unsure of how it works. However, as you go about building out the application will you release all of its platforms at once or will you build upon the application with each release? I think as you look at the Second Target Audience look at some of the Microsoft Applications where they are using Sharepoint and OfficeOneNote 2007 where Microsoft is trying to integrate this concept.
ReplyDeleteI think I'd use this. I don't totally understand it but I think that's just me.:)
ReplyDeleteHow would you sign up others to be part of your CLIC? Would it be expensive? I really like this concept. Your proposal is very detailed and creative. I'd like to hear more about it and talk about other potential applications.
The "one stop shopping" is very appealing. One of my biggest challenges is keeping track of e-mails and responding or filing before I hit the delete button.
What if you had an emergency CLIC? You could have instant communication with friends and family in the event of a disaster or some other emergency.
I think you're on to something. Bonnie
Very cool concept. Would there be a cost, similar to a monthly internet or phone bill to use CLIC? And do you see CLIC being a part of an already existing network, such as Verizon or AT&T? I do really like this idea of a one-stop place to communicate with family and co-workers. Excited to see the tweaks you come up with!
ReplyDeleteI really like this idea. Alot of what we do today is around our phones, so any idea that incorporates that is great. Do you know who your competition is, are there similar products availabe now? Wondering what type of interface where you plan on using? Also wanted to know a little more about privacy and how the CLIC would be organized in terms of registration and forming the groups?
ReplyDelete